Category: Thoughts

Whether you’re a business looking to invest in a direct mail campaign or are someone who receives a lot of direct mail yourself, you probably have a few questions about it all. It’s the third of these questions that we’re going to focus on here. Direct mail and recycling While the statistics around direct mail…

In a world where there’s an ever-growing focus on corporate and social responsibility, many companies make a point of seeking out the most eco-friendly marketing ideas. While many turn their backs on direct mail and opt for digital campaigns, it is possible to execute a direct mail campaign in an environmentally friendly manner. How you…